Skip to main content

Asia IP, in their recent feature, “Months into the pandemic, what has been the effect on IP registration”, sought our Senior Partner, Safir Anand’s insights.

Safir stated, “While there is not an overall increase in filings, there is a rise in certain spheres of innovation, especially in pharma and digital technology which has eventually steered registrations in the supplementary trademark classes. With work-from-home becoming the new norm, businesses around the globe are testing and upgrading their technology infrastructure to give seamless work familiarity to their employees working remotely. The lack of physical experience and interaction in the market has also led to unique online experiences for the consumers.”

He added that the shift is not just limited to these industries, but that the education system is also moving towards digitalization with classes and examinations being held virtually. This change has led to a massive pool of innovation coming in. Similarly, on the pharma side, several businesses applying for trademarks of medicines, sanitizers, surgical equipment, masks, immunity boosters, electronic gadgets, etc. have boosted IP registrations to protect their inventions and innovations.

Read more here:

More from Safir Anand:

 

 

Most Recent

News & Insights

VIEW ALL
Thought Leadership
Jul 02, 2025

‘First published on WTR’ By: Safir Anand In summary This article explores the new IP Reforms 3.0 initiative in India and various developments in the

Promising reform aims to modernise IP management and protection in India 
Thought Leadership
Jun 28, 2025

‘First published on WTR’ By: Saif Khan and Prajjwal Kushwaha Legal framework Trademarks Act 1999 The Trademarks Act is the parent statutory regulation

India: lack of court harmonisation in tackling emerging online infringement threats underscores need for further case law
Thought Leadership
May 29, 2025

‘First published on Lexology’ By: Sandhya Singh, Sampada Kapoor and Kritika Gandhi Trademarks play a pivotal role in distinguishing the goods or services

Heir of the Family Trademarks
Thought Leadership
May 15, 2025

‘First published on India Business Law Journal’ By: Pravin Anand, Dr. Ajai Garg and Alvin Antony The ascendancy of large language models (LLMs) has

Navigating the AI frontier: India’s sovereign LLM quest