Skip to main content

We are pleased to announce the release of our coffee table book, IPONOMICS, an encapsulation of some of the milestones in the firm’s long history and practice.

 

Most Recent

News & Insights

VIEW ALL
News & Updates, Thought Leadership
•
Oct 06, 2026

A D2C brand can begin with little more than a name, a logo, a product page and an Instagram account. Then something changes. Customers begin recognising

Your Brand is More Than a Name: Brand Protection for D2C Startups in India
News & Updates, Thought Leadership
•
Oct 02, 2026

A traditional craft can travel far beyond the place that gave it its name. The harder question is whether its name, reputation and identity can travel

Who Owns a Tradition: Understanding Geographical Indications Through India’s Artisan Stories
News & Updates, Thought Leadership
•
Sep 29, 2026

A person’s identity was once understood as something inseparable from the person. In the digital economy, it can also become an asset: a name that

Right to Publicity in India: From Celebrity Image to AI-Generated Identity
News & Updates, Thought Leadership
•
Sep 25, 2026

India’s startup ecosystem is becoming increasingly innovation-led, and the country’s intellectual property numbers offer an interesting glimpse into

India’s IP Numbers Tell a Bigger Story  About Startup Founders in India