Skip to main content

It is not always easy to gain ownership of valuable IP assets through one’s own inventiveness. Instead, one way of remaining profitable and competitive is by licensing IP assets, explains Vidisha Garg.

Ownership of intangible intellectual property does not in itself constitute wealth; rather, such property is a tool for the generation of wealth. It confers on its owner the right to exclude other parties from making, using and selling it, thereby giving the owner a monopoly in the market. Increasingly, businesses are seeking to enter into licensing agreements with rights owners in order to acquire intangible assets and enjoy exclusivity in the market.

This chapter was published in Intellectual Asset Management Magazine July-August 2011.

Read more

Most Recent

News & Insights

VIEW ALL
News & Updates
Sep 15, 2025

Aishwarya Rai Bachchan & Abhishek Bachchan personality rights case Dhruv Anand talks to PTI TV about the significance of the order passed by the Delhi

Aishwarya Rai & Abhishesk Bachchan personality rights: Dhruv Anand’s exclusive with PTI TV
News & Updates
Sep 12, 2025

Aishwarya Rai Bachchan personality rights case: As Delhi HC grants interim protection to the Actor, Mr Pravin Anand spoke exclusively to ANI (Asian News

Aishwarya Rai personality case: Pravin Anand’s exclusive with ANI
News & Updates
Sep 12, 2025

Team Anand and Naik recently represented Mr. Abhishek Bachchan before the Delhi High Court, helping him secure his personality and publicity rights. Hon’ble

Team Anand and Naik Secures Personality Rights Protection for Mr. Abhishek Bachchan
News & Updates
Sep 11, 2025

Team Anand and Naik recently represented Mrs. Aishwarya Rai Bachchan before the Delhi High Court, helping her secure protection of her Personality and

Team Anand and Naik Secures Personality Rights Protection for Mrs. Aishwarya Rai Bachchan