Skip to main content

The delectable Dal Bukhara of ITC Hotels, the iconic Breakfast at Tiffany’s, or that ‘instragrammable’ image of a dish served fine and/or the decor done right or any experience that evokes memories of why eating at a certain place or being at a hotel is always a delight…Not all IP can be protected statutorily. Some need strategy. This is more than true for the brands in hospitality sector. In a flavourful piece for ET, Safir Anand captures the different kinds of IP that can help businesses become brands in hospitality.

Read more

 

Most Recent

News & Insights

VIEW ALL
Thought Leadership
Jul 02, 2025

‘First published on WTR’ By: Safir Anand In summary This article explores the new IP Reforms 3.0 initiative in India and various developments in the

Promising reform aims to modernise IP management and protection in India 
Thought Leadership
Jun 28, 2025

‘First published on WTR’ By: Saif Khan and Prajjwal Kushwaha Legal framework Trademarks Act 1999 The Trademarks Act is the parent statutory regulation

India: lack of court harmonisation in tackling emerging online infringement threats underscores need for further case law
Thought Leadership
May 29, 2025

‘First published on Lexology’ By: Sandhya Singh, Sampada Kapoor and Kritika Gandhi Trademarks play a pivotal role in distinguishing the goods or services

Heir of the Family Trademarks
Thought Leadership
May 15, 2025

‘First published on India Business Law Journal’ By: Pravin Anand, Dr. Ajai Garg and Alvin Antony The ascendancy of large language models (LLMs) has

Navigating the AI frontier: India’s sovereign LLM quest